I'm always looking for ways to get my name out there. I started this blog and have a Facebook page for such details. I try to do stuff in my community and set up readings. I've done guest blogs, and will be doing several more later this summer. I've made key chains and send my stories out for reviews. But most importantly, I keep writing.
The best way to get a following is to continue to produce work. If people like it, they'll continue to read it. Writing is an impulse for me, something I have to do to feel complete, but it's more than that. I need people to read it. If I just wanted to write and not have people read it, I'd keep a journal.
My friend Tonia had a post about this on her Facebook page, a quote from her husband. It made me chuckle, but it was absolutely true. Then, I read a blog post about having faith in your work. I struggle with my self-confidence and my writing. Some days I think it's really good, and others it's crap. But I always try to put myself out there. You don't gain anything if you don't take a chance.
Will it pay off in the long run? Only time will tell. I know I'm not going to give up or quit writing, so I hope you stick with me!